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Leveraging SAP S/4HANA for Retail Management



Like many other industries, the Retail industry has been evolving rapidly with constant changes in advanced technologies. These changes have transformed the expectations of customers and their buying habits. Retail companies must keep up with these demands to stay relevant amongst their competitors. SAP S/4HANA is an end-to-end solution designed to help retailers adapt quickly to better serve customers with personalized experiences and improved merchandise management.


SAP S/4HANA is an end-to-end solution designed to help retailers better manage merchandise and serve customers with personalized experiences. As customer demands change and force retailers’ operations to better meet their preferences, S/4HANA provides the tools to adapt quickly, giving companies the opportunity to create unique customer experiences, new business models, and break into new markets.


Tailored data based off of demographics and geographical locations allows retailers to add unique services and products to fit the demands of each individual location. Becoming data driven with SAP S/4HANA allows retailers to gain advanced insights into the current business processes and success. With operational data and experience data, combined with analytical processing, companies are able to adapt, making better business decisions, leading to higher Return on Investment (ROI).


The in-memory computing component of SAP S/4HANA creates a more agile and flexible environment to fit your business. You can run simulations, access risks, and use AI and Machine Learning to gain control over your core processes. Connect all ends of your business, from manufacturer to purchase, and allow your supply chain staff to report the inventory, while allowing your finance department to control profits.


SAP S/4HANA Retail for merchandise management is the industry-specific version of the SAP S/4HANA Enterprise Management solution, the new merchandise management platform providing previously unavailable agility and flexibility that enables you to reinvent your business. Make it the digital core of your future value network and start to connect your workforce, suppliers, consumers, and the Internet of Things (IoT) in real time to capture every opportunity and leverage digital transformation for increased business value.

Key Capabilities for SAP S/4HANA Retail:

  • Gain insights into marketing and merchandising planning and results, creating an Omnichannel experience for marketing, pricing and promotions.

  • Easily manage your sources, suppliers and contracts with advanced procurement insights and simple invoice management.

  • Forecast your inventory, allocate resources and replenish them when needed with live updates.

  • Track your supply from the warehouse, on the road, to your business. Create a smart store front experience, connected to your digital and mobile commerce solution.

  • Create personalized offers and promotions to increase sales.


Key Factors:

  • Developed natively on the SAP HANA platform with all options for real-time analytics, integration, and application services

  • Redesigned with highly simplified data models and processes in key areas such as inventory management, stock valuation, and even closer integration into the SAP S/4HANA Finance solution, leading to high throughput and fast reporting in key processes

  • Consistent user experience and launchpad access across all functional areas, allowing new ways of working for business users

  • Empowerment of store associates and store managers with everything they need for better customer service and shop-floor operations

  • Omnichannel order execution and fulfillment based on real-time sales and inventory information to keep up with customers’ expectations of world-class shopping experiences

  • “Industry to core” – one platform that unites various industry solutions using harmonized data models and objects, thus opening up potential for synergies and cross-scenarios


Approyo can help transform your retail business for the better. With migrations onto SAP HANA and SAP S/4HANA, with ongoing managed services, functional and IT cloud services, we create tailored solution packages to fit the needs of your business. Want to learn how Approyo can help your business? Contact us today.


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